Laundry, but make it luxury.
When we feel good, we look good, and it's no different for our clothes. Yet our typical laundry routines do more harm than good, with each cycle washing a little more life out of them (and us)!
So in 2017, our founder Lulu left her City job and started Clothes Doctor, with the mission to reduce clothing waste and turn clothing care from a chore into a rewarding ritual.
Inspired by nature, but rooted in science; our expertly formulated products are crafted with natural, active ingredients and essential oils to extend the life of the clothes we love, and prescribe a dose of luxury to our everyday routines.
Our first product launch was delivered in 2020, from our factory in Hertfordshire. Our original product quickly became ten, then thirty...a few early customers became a few hundred thousand. What began as a small idea has grown into something much bigger — thanks to a community that shares our belief in cherishing the things we love.
Watch our Founder's story below...
